Harnessing cloud and AI to power a sustainable future

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Organizations working toward ambitious sustainability targets are finding an ally in emerging technologies. In agriculture, for instance, AI can use satellite imagery and real-time weather data to optimize irrigation and reduce water usage. In urban areas, cloud-enabled AI can power intelligent traffic systems, rerouting vehicles to cut commute times and emissions. At an industrial level, advanced…

Data from a poll conducted by MIT Technology Review Insights in 2024 suggests growing momentum for this dynamic duo: 38% of executives polled say that cloud and AI are key components of their company’s sustainability initiatives, and another 35% say the combination is making a meaningful contribution to sustainability goals (see Figure 1).

This enthusiasm isn’t just theoretical, either. Consider that 45% of respondents identified energy consumption optimization as their most relevant use case for AI and cloud in sustainability initiatives. And organizations are backing these priorities with investment—more than 50% of companies represented in the poll plan to increase their spending on cloud and AI-focused sustainability initiatives by 25% or more over the next two years.

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This content was produced by Insights, the custom content arm of MIT Technology Review. It was not written by MIT Technology Review’s editorial staff.